What the Nose Knows : The Science of Scent in Everyday Life download torrent
What the Nose Knows : The Science of Scent in Everyday Life download torrent
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Author: Avery Gilbert
Page Count: 308 pages
Published Date: 22 Mar 2015
Publisher: Createspace
Publication Country: United States
Language: English
Type: Pdf
ISBN: 9781505442878
Download Link: What the Nose Knows The Science of Scent in Everyday Life
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Everything about the sense of smell fascinates us, from its power to evoke memories to its ability to change our moods and influence our behavior. Yet because it is the least understood of the senses, myths abound. For example, contrary to popular belief, the human nose is almost as sensitive as the noses of many animals, including dogs; blind people do not have enhanced powers of smell; and perfumers excel at their jobs not because they have superior noses, but because they have perfected the art of thinking about scents. In this entertaining and enlightening journey through the world of aroma, olfaction expert Avery Gilbert illuminates the latest scientific discoveries and offers keen observations on modern culture: how a museum is preserving the smells of John Steinbeck's Cannery Row; why John Waters revived the "smellie" in Polyester; and what innovations are coming from artists like the Dutch "aroma jockey" known as Odo7. From brain-imaging laboratories to the high-stakes world of scent marketing, What the Nose Knows takes us on a tour of the strange and surprising realm of smell.
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What the Nose Knows : The Science of Scent in Everyday Life. Avery Gilbert
Author: Avery Gilbert
Page Count: 308 pages
Published Date: 22 Mar 2015
Publisher: Createspace
Publication Country: United States
Language: English
Type: Pdf
ISBN: 9781505442878
Download Link: What the Nose Knows The Science of Scent in Everyday Life
---------------------------------------------------------------
Everything about the sense of smell fascinates us, from its power to evoke memories to its ability to change our moods and influence our behavior. Yet because it is the least understood of the senses, myths abound. For example, contrary to popular belief, the human nose is almost as sensitive as the noses of many animals, including dogs; blind people do not have enhanced powers of smell; and perfumers excel at their jobs not because they have superior noses, but because they have perfected the art of thinking about scents. In this entertaining and enlightening journey through the world of aroma, olfaction expert Avery Gilbert illuminates the latest scientific discoveries and offers keen observations on modern culture: how a museum is preserving the smells of John Steinbeck's Cannery Row; why John Waters revived the "smellie" in Polyester; and what innovations are coming from artists like the Dutch "aroma jockey" known as Odo7. From brain-imaging laboratories to the high-stakes world of scent marketing, What the Nose Knows takes us on a tour of the strange and surprising realm of smell.
Read online What the Nose Knows : The Science of Scent in Everyday Life Buy What the Nose Knows : The Science of Scent in Everyday Life Download and read What the Nose Knows : The Science of Scent in Everyday Life ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent Download to iPad/iPhone/iOS, B&N nook What the Nose Knows : The Science of Scent in Everyday Life ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent
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Progress in Communication Sciences: Volume 12 download book
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